diff --git a/net/rds/bind.c b/net/rds/bind.c
index 095f6ce583fe..3a915bedb76c 100644
--- a/net/rds/bind.c
+++ b/net/rds/bind.c
@@ -176,8 +176,8 @@ int rds_bind(struct socket *sock, struct sockaddr *uaddr, int addr_len)
 	if (!trans) {
 		ret = -EADDRNOTAVAIL;
 		rds_remove_bound(rs);
-		printk_ratelimited(KERN_INFO "RDS: rds_bind() could not find a transport, "
-				"load rds_tcp or rds_rdma?\n");
+		pr_info_ratelimited("RDS: %s could not find a transport for %pI4, load rds_tcp or rds_rdma?\n",
+				    __func__, &sin->sin_addr.s_addr);
 		goto out;
 	}